For our marketing team, we are looking for a specialist with strong experience in online marketing campaigns and activities, creative mindset and a good understanding of a customer's journey.
You will be responsible for increasing audience engagement for all our brands, organic lead generation and lead nurturing, deriving strategies for improvement.
YOUR DAILY CHALLENGES:
- Hands-on management of non-paid social media activities: develop and execute engagement strategies, posting plans and content distribution
- Define KPIs, measure performance and derive insights
- Manage the process of lead nurturing: regularly update contacts data base, create strategies for lead nurturing and execute follow ups
- Work closely with our content creators and paid advertising specialist to ensure the best exposure of our brands through all channels
- Follow social media trends and stay up-to-date with new social media and digital marketing tools and practice
- Experience as an Online Marketing Specialist, Organic Marketing Specialist, Social Media Strategist, Campaign Manager, Digital Marketing Expert or similar role
- Experience with social media metrics and data analysis
- Excellent knowledge of social media platforms and common online marketing tools
- Creative thinking and ability to make data-driven decisions
- Good writing skills to create engaging posts and mailings, which convert
- Strong understanding of lead generation and nurturing process
- Fundamental knowledge of SEO
WHAT YOU WILL GET
- Opportunity to work on different brands and aspects of the customer's journey
- Supportive environment to express your ideas and challenging you to be your best
- An internal culture which stimulates informal relationships and open communication
- Access to conferences, internal and external training and self-learning systems
- Opportunity to shape your own role and contribution to the organization
- Variety of choices for internal events & activities to bond with other colleagues within the organization
- Rich benefits and financial package
Nemetschek Bulgaria is a leading software company with 20+ years of excellence and 300 professionals on board. Here we create, we laugh, we collaborate. We invest our skills, knowledge, and talent in developing software solutions and services that influence organizations’ everyday life around the world.
We are looking for people with creative minds and enthusiasm to join us in the adventure of developing what’s new, what’s next and what best serves our customers' needs.
We'll be happy to welcome you in our team!